Category: Corporate Finance & Strategic Management

  • [Solved] Social Media Marketing

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    Executive Solution Overview

    [>Marketing homework help](https://www.sweetstudy.com/fields/business-finance-marketing) Writers, consultants, and industry professionals frequently jump at the chance to publicly share wildly successful social media campaigns. On the other hand, they also enjoy telling cautionary tales about social…

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    Assignment Prompt & Instructions

    [>Marketing homework help](https://www.sweetstudy.com/fields/business-finance-marketing)

    Writers, consultants, and industry professionals frequently jump at the chance to publicly share wildly successful social media campaigns. On the other hand, they also enjoy telling cautionary tales about social media branding disasters. For this assessment, you will:

    **Examine** 1 successful and 1 unsuccessful social media marketing campaign to understand how social media marketing impacts consumer behavior, loyalty, and the brand’s overall marketing performance.

    **Research** online news stories, marketing consulting group case studies, digital advertising magazine articles, and other marketing business sites that discuss trends in advertising and social media.

    **Locate** a recent news or industry article about 1 successful social media campaign and 1 unsuccessful social media campaign.

    **Write** a 350- to 525-word report detailing the following:

    – **Summarize** each campaign.
    – **Identify** the target audience for each campaign.
    – **Analyze** how each campaign positively or negatively impacted consumer behavior.
    – **Evaluate** how each campaign performed, in terms of promoting brand awareness and customer loyalty or how it discouraged it.
    – **Summarize** how each of these social media campaigns did or did not align with the brand’s other marketing activities.

    **Format** your assignment consistent with APA guidelines.

    **Submit** your assignment.

    **Resources**

    – [Center for Writing Excellence](https://multimedia.phoenix.edu/cms/cwe/)
    – [Reference and Citation Generator](https://multimedia.phoenix.edu/cms/citation)
    – [Grammar Assistance](https://multimedia.phoenix.edu/cms/202010168/)

  • [Solved] Business Finance – Management Week 2 Assignment 6

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    Executive Solution Overview

    [>Management homework help](https://www.sweetstudy.com/fields/business-finance-management) Still waiting on the round 2 CAPSIM report so that this assignment can be completed. I will post the report on 6/6 **files (8)** – ## WeekTwoAssignment6InstructionsHM.docx – ## PROFESSORSNOTESFORWEEKTWOASSIGNM…

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    Assignment Prompt & Instructions

    [>Management homework help](https://www.sweetstudy.com/fields/business-finance-management)

    Still waiting on the round 2 CAPSIM report so that this assignment can be completed. I will post the report on 6/6

    **files (8)**

    – ## WeekTwoAssignment6InstructionsHM.docx

    – ## PROFESSORSNOTESFORWEEKTWOASSIGNMENTS3_4_5_6.docx

    – TeamCHESTERAnnualReportRound1.pdf
    – CompleteRound1Report.pdf
    – Round2CHESTERAnnualRepot.pdf
    – Round2CompleteReport.pdf
    – Round1annualreportexcel.xlsx
    – Round2excelformat.xlsx

    **## WeekTwoAssignment6InstructionsHM.docx**

    Assignment 6: Devise a Marketing Strategy Presentation for the Next Corporate Board Meeting

    **Instructions**

    **Background**

    Your company’s marketing department promotes the products and interacts with the customers, sales force, and supply chain. They are also in charge of forecasting sales for the company.

    **Instructions**

    In a PowerPoint presentation that you will deliver at the next corporate board meeting, analyze the marketing strategies used by the company:

    1. Use this modules course readings and supplemental readings to define and describe marketing and marketing strategies as well as those related to R&D and production objectives.

    2. Examine your marketing strategies in the CAPSIM simulation, and then describe the marketing decisions that you made, including specific examples and why.

    3. Discuss the results of your marketing efforts.

    4. PowerPoint Presentation with speaker notes. Slide topics: objectives, strategies, and marketing investment allocation per competition round, for Sales, Promotion, and Sales Forecast, and Market share (% and Volume): company, per product.

    Length: 5-7 slides (not including Title Page, Agenda, and reference slides). Speaker notes will be between 75 and 100 words in the Notes area of each slide. The notes provide substance and support for the outlined information on the slide. This information is the core of the presentation (what you would say if presenting to a live audience). The audience’s attention is on you.

    References:  Supplement this weeks’ readings with a minimum of 3 additional scholar-practitioner articles from journals such as Strategy & Business, California Management Review, and Harvard Business Review from 2020 to present.

    **## PROFESSORSNOTESFORWEEKTWOASSIGNMENTS3_4_5_6.docx**

    **PROFESSOR’S NOTES FOR WEEK TWO ASSIGNMENTS 3, 4, 5, & 6**

    **Marketing Strategies & R&D**

    **I. Marketing Strategies Overview**

    · Marketing connects products with customers.

    · Strategies have evolved from traditional advertising (TV, radio, print) to digital marketing (websites, social media, email, online ads).

    · Organizations must adapt their marketing strategies as technology and consumer behavior change.

    **II. The Digital Marketing Transformation**

    · Customers have more access to product information than ever before.

    · Businesses now have access to customer data through analytics and CRM systems.

    · This information helps companies better understand customer needs and create targeted marketing campaigns.

    **III. Marketing and Organizational Collaboration**

    · Marketing works closely with:

    · Research & Development (R&D)

    · Production

    · Sales

    · Understanding products and customer needs is essential for successful marketing.

    **IV. Research & Development (R&D)**

    · R&D focuses on innovation, product improvement, and new product development.

    · Companies use R&D to stay competitive and meet changing customer demands.

    · R&D can result in:

    · Incremental improvements (new smartphone features)

    · New products and technologies

    **V. CAPSIM Connection**

    · In CAPSIM, teams made R&D decisions to improve or create products.

    · Marketing and R&D decisions work together to position products effectively in the marketplace.

    **Key Takeaways**

    · Marketing strategies must evolve with technology.

    · Data helps companies better understand customers.

    · Marketing and R&D must work together for success.

    · Innovation is critical for long-term growth and competitiveness.

    **Assignments 3, 4 & 5** are based off of the results that you get from your CAPSIM rounds.  This week is about R&D, Financial Statements and Key Performance Indicators. (KPIs)  Financial Measures can be found in the various reports that Capsim creates after you have completed a round.

    Evaluate financial statements from the Courier (Balance Sheet, Income Statement, Cash Flows).  Organize these from the perspective of the end-user.

    **Assignment 6:**  PowerPoint presentation that you will deliver at the next corporate board meeting, analyze the marketing strategies used by the company

    You are working together as a team on the CAPSIM simulation.  The assignments are individual assignments.

    Prof.  Marilyn Taylor

    **TeamCHESTERAnnualReportRound1.pdf**

    This file is too large to display. [View in new window](https://www.sweetstudy.com/files/teamchesterannualreportround1-pdf-10557485)

    **CompleteRound1Report.pdf**

    This file is too large to display. [View in new window](https://www.sweetstudy.com/files/completeround1report-pdf-10557487)

    **Round2CHESTERAnnualRepot.pdf**

    This file is too large to display. [View in new window](https://www.sweetstudy.com/files/round2chesterannualrepot-pdf)

    **Round2CompleteReport.pdf**

    This file is too large to display. [View in new window](https://www.sweetstudy.com/files/round2completereport-pdf)

    **Round1annualreportexcel.xlsx**

    This file is too large to display. [View in new window](https://www.sweetstudy.com/files/round1annualreportexcel-xlsx-10557481)

    **Round2excelformat.xlsx**

    This file is too large to display. [View in new window](https://www.sweetstudy.com/files/round2excelformat-xlsx)

    **Round2excelformat.xlsx**

    This file is too large to display. [View in new window](https://www.sweetstudy.com/files/round2excelformat-xlsx)

    **## WeekTwoAssignment6InstructionsHM.docx**

    Assignment 6: Devise a Marketing Strategy Presentation for the Next Corporate Board Meeting

    **Instructions**

    **Background**

    Your company’s marketing department promotes the products and interacts with the customers, sales force, and supply chain. They are also in charge of forecasting sales for the company.

    **Instructions**

    In a PowerPoint presentation that you will deliver at the next corporate board meeting, analyze the marketing strategies used by the company:

    1. Use this modules course readings and supplemental readings to define and describe marketing and marketing strategies as well as those related to R&D and production objectives.

    2. Examine your marketing strategies in the CAPSIM simulation, and then describe the marketing decisions that you made, including specific examples and why.

    3. Discuss the results of your marketing efforts.

    4. PowerPoint Presentation with speaker notes. Slide topics: objectives, strategies, and marketing investment allocation per competition round, for Sales, Promotion, and Sales Forecast, and Market share (% and Volume): company, per product.

    Length: 5-7 slides (not including Title Page, Agenda, and reference slides). Speaker notes will be between 75 and 100 words in the Notes area of each slide. The notes provide substance and support for the outlined information on the slide. This information is the core of the presentation (what you would say if presenting to a live audience). The audience’s attention is on you.

    References:  Supplement this weeks’ readings with a minimum of 3 additional scholar-practitioner articles from journals such as Strategy & Business, California Management Review, and Harvard Business Review from 2020 to present.

    **## PROFESSORSNOTESFORWEEKTWOASSIGNMENTS3_4_5_6.docx**

    **PROFESSOR’S NOTES FOR WEEK TWO ASSIGNMENTS 3, 4, 5, & 6**

    **Marketing Strategies & R&D**

    **I. Marketing Strategies Overview**

    · Marketing connects products with customers.

    · Strategies have evolved from traditional advertising (TV, radio, print) to digital marketing (websites, social media, email, online ads).

    · Organizations must adapt their marketing strategies as technology and consumer behavior change.

    **II. The Digital Marketing Transformation**

    · Customers have more access to product information than ever before.

    · Businesses now have access to customer data through analytics and CRM systems.

    · This information helps companies better understand customer needs and create targeted marketing campaigns.

    **III. Marketing and Organizational Collaboration**

    · Marketing works closely with:

    · Research & Development (R&D)

    · Production

    · Sales

    · Understanding products and customer needs is essential for successful marketing.

    **IV. Research & Development (R&D)**

    · R&D focuses on innovation, product improvement, and new product development.

    · Companies use R&D to stay competitive and meet changing customer demands.

    · R&D can result in:

    · Incremental improvements (new smartphone features)

    · New products and technologies

    **V. CAPSIM Connection**

    · In CAPSIM, teams made R&D decisions to improve or create products.

    · Marketing and R&D decisions work together to position products effectively in the marketplace.

    **Key Takeaways**

    · Marketing strategies must evolve with technology.

    · Data helps companies better understand customers.

    · Marketing and R&D must work together for success.

    · Innovation is critical for long-term growth and competitiveness.

    **Assignments 3, 4 & 5** are based off of the results that you get from your CAPSIM rounds.  This week is about R&D, Financial Statements and Key Performance Indicators. (KPIs)  Financial Measures can be found in the various reports that Capsim creates after you have completed a round.

    Evaluate financial statements from the Courier (Balance Sheet, Income Statement, Cash Flows).  Organize these from the perspective of the end-user.

    **Assignment 6:**  PowerPoint presentation that you will deliver at the next corporate board meeting, analyze the marketing strategies used by the company

    You are working together as a team on the CAPSIM simulation.  The assignments are individual assignments.

    Prof.  Marilyn Taylor

    **TeamCHESTERAnnualReportRound1.pdf**

    This file is too large to display. [View in new window](https://www.sweetstudy.com/files/teamchesterannualreportround1-pdf-10557485)

    **CompleteRound1Report.pdf**

    This file is too large to display. [View in new window](https://www.sweetstudy.com/files/completeround1report-pdf-10557487)

    **Round2CHESTERAnnualRepot.pdf**

    This file is too large to display. [View in new window](https://www.sweetstudy.com/files/round2chesterannualrepot-pdf)

    **Round2CompleteReport.pdf**

    This file is too large to display. [View in new window](https://www.sweetstudy.com/files/round2completereport-pdf)

    **Round1annualreportexcel.xlsx**

    This file is too large to display. [View in new window](https://www.sweetstudy.com/files/round1annualreportexcel-xlsx-10557481)

    **Round2excelformat.xlsx**

    This file is too large to display. [View in new window](https://www.sweetstudy.com/files/round2excelformat-xlsx)

    **## WeekTwoAssignment6InstructionsHM.docx**

    Assignment 6: Devise a Marketing Strategy Presentation for the Next Corporate Board Meeting

    **Instructions**

    **Background**

    Your company’s marketing department promotes the products and interacts with the customers, sales force, and supply chain. They are also in charge of forecasting sales for the company.

    **Instructions**

    In a PowerPoint presentation that you will deliver at the next corporate board meeting, analyze the marketing strategies used by the company:

    1. Use this modules course readings and supplemental readings to define and describe marketing and marketing strategies as well as those related to R&D and production objectives.

    2. Examine your marketing strategies in the CAPSIM simulation, and then describe the marketing decisions that you made, including specific examples and why.

    3. Discuss the results of your marketing efforts.

    4. PowerPoint Presentation with speaker notes. Slide topics: objectives, strategies, and marketing investment allocation per competition round, for Sales, Promotion, and Sales Forecast, and Market share (% and Volume): company, per product.

    Length: 5-7 slides (not including Title Page, Agenda, and reference slides). Speaker notes will be between 75 and 100 words in the Notes area of each slide. The notes provide substance and support for the outlined information on the slide. This information is the core of the presentation (what you would say if presenting to a live audience). The audience’s attention is on you.

    References:  Supplement this weeks’ readings with a minimum of 3 additional scholar-practitioner articles from journals such as Strategy & Business, California Management Review, and Harvard Business Review from 2020 to present.

    **## PROFESSORSNOTESFORWEEKTWOASSIGNMENTS3_4_5_6.docx**

    **PROFESSOR’S NOTES FOR WEEK TWO ASSIGNMENTS 3, 4, 5, & 6**

    **Marketing Strategies & R&D**

    **I. Marketing Strategies Overview**

    · Marketing connects products with customers.

    · Strategies have evolved from traditional advertising (TV, radio, print) to digital marketing (websites, social media, email, online ads).

    · Organizations must adapt their marketing strategies as technology and consumer behavior change.

    **II. The Digital Marketing Transformation**

    · Customers have more access to product information than ever before.

    · Businesses now have access to customer data through analytics and CRM systems.

    · This information helps companies better understand customer needs and create targeted marketing campaigns.

    **III. Marketing and Organizational Collaboration**

    · Marketing works closely with:

    · Research & Development (R&D)

    · Production

    · Sales

    · Understanding products and customer needs is essential for successful marketing.

    **IV. Research & Development (R&D)**

    · R&D focuses on innovation, product improvement, and new product development.

    · Companies use R&D to stay competitive and meet changing customer demands.

    · R&D can result in:

    · Incremental improvements (new smartphone features)

    · New products and technologies

    **V. CAPSIM Connection**

    · In CAPSIM, teams made R&D decisions to improve or create products.

    · Marketing and R&D decisions work together to position products effectively in the marketplace.

    **Key Takeaways**

    · Marketing strategies must evolve with technology.

    · Data helps companies better understand customers.

    · Marketing and R&D must work together for success.

    · Innovation is critical for long-term growth and competitiveness.

    **Assignments 3, 4 & 5** are based off of the results that you get from your CAPSIM rounds.  This week is about R&D, Financial Statements and Key Performance Indicators. (KPIs)  Financial Measures can be found in the various reports that Capsim creates after you have completed a round.

    Evaluate financial statements from the Courier (Balance Sheet, Income Statement, Cash Flows).  Organize these from the perspective of the end-user.

    **Assignment 6:**  PowerPoint presentation that you will deliver at the next corporate board meeting, analyze the marketing strategies used by the company

    You are working together as a team on the CAPSIM simulation.  The assignments are individual assignments.

    Prof.  Marilyn Taylor

    **TeamCHESTERAnnualReportRound1.pdf**

    This file is too large to display. [View in new window](https://www.sweetstudy.com/files/teamchesterannualreportround1-pdf-10557485)

    **CompleteRound1Report.pdf**

    This file is too large to display. [View in new window](https://www.sweetstudy.com/files/completeround1report-pdf-10557487)

    **Round2CHESTERAnnualRepot.pdf**

    This file is too large to display. [View in new window](https://www.sweetstudy.com/files/round2chesterannualrepot-pdf)

    **Round2CompleteReport.pdf**

    This file is too large to display. [View in new window](https://www.sweetstudy.com/files/round2completereport-pdf)

    **Round1annualreportexcel.xlsx**

    This file is too large to display. [View in new window](https://www.sweetstudy.com/files/round1annualreportexcel-xlsx-10557481)

    **Round2excelformat.xlsx**

    This file is too large to display. [View in new window](https://www.sweetstudy.com/files/round2excelformat-xlsx)

  • [Solved] Business Finance – Accounting Week Two Assignment 3

    ✓ Verified Academic Solution Available

    Executive Solution Overview

    [>Accounting homework help](https://www.sweetstudy.com/fields/business-finance-accounting) **files (5)** – ## PROFESSORSNOTESFORWEEKTWOASSIGNMENTS3_4_5_6.docx – ## WeekTwoAssignment3InstructionsHM.docx – TeamCHESTERAnnualReportRound1.pdf – CompleteRound1Report.pdf – Round1annualreportexcel.xlsx *…

    Instant Solution Download

    $6.99

    Immediate access to the full model answer, formatted citations, and rubric breakdown.

    Need a Fresh Custom Paper?

    Have this question answered from scratch according to your specific instructions and deadline.

    Order on TutorsGallery →

    Assignment Prompt & Instructions

    [>Accounting homework help](https://www.sweetstudy.com/fields/business-finance-accounting)

    **files (5)**

    – ## PROFESSORSNOTESFORWEEKTWOASSIGNMENTS3_4_5_6.docx

    – ## WeekTwoAssignment3InstructionsHM.docx

    – TeamCHESTERAnnualReportRound1.pdf
    – CompleteRound1Report.pdf
    – Round1annualreportexcel.xlsx

    **## PROFESSORSNOTESFORWEEKTWOASSIGNMENTS3_4_5_6.docx**

    **PROFESSOR’S NOTES FOR WEEK TWO ASSIGNMENTS 3, 4, 5, & 6**

    **Marketing Strategies & R&D**

    **I. Marketing Strategies Overview**

    · Marketing connects products with customers.

    · Strategies have evolved from traditional advertising (TV, radio, print) to digital marketing (websites, social media, email, online ads).

    · Organizations must adapt their marketing strategies as technology and consumer behavior change.

    **II. The Digital Marketing Transformation**

    · Customers have more access to product information than ever before.

    · Businesses now have access to customer data through analytics and CRM systems.

    · This information helps companies better understand customer needs and create targeted marketing campaigns.

    **III. Marketing and Organizational Collaboration**

    · Marketing works closely with:

    · Research & Development (R&D)

    · Production

    · Sales

    · Understanding products and customer needs is essential for successful marketing.

    **IV. Research & Development (R&D)**

    · R&D focuses on innovation, product improvement, and new product development.

    · Companies use R&D to stay competitive and meet changing customer demands.

    · R&D can result in:

    · Incremental improvements (new smartphone features)

    · New products and technologies

    **V. CAPSIM Connection**

    · In CAPSIM, teams made R&D decisions to improve or create products.

    · Marketing and R&D decisions work together to position products effectively in the marketplace.

    **Key Takeaways**

    · Marketing strategies must evolve with technology.

    · Data helps companies better understand customers.

    · Marketing and R&D must work together for success.

    · Innovation is critical for long-term growth and competitiveness.

    **Assignments 3, 4 & 5** are based off of the results that you get from your CAPSIM rounds.  This week is about R&D, Financial Statements and Key Performance Indicators. (KPIs)  Financial Measures can be found in the various reports that Capsim creates after you have completed a round.

    Evaluate financial statements from the Courier (Balance Sheet, Income Statement, Cash Flows).  Organize these from the perspective of the end-user.

    **Assignment 6:**  PowerPoint presentation that you will deliver at the next corporate board meeting, analyze the marketing strategies used by the company

    You are working together as a team on the CAPSIM simulation.  The assignments are individual assignments.

    Prof.  Marilyn Taylor

    **## WeekTwoAssignment3InstructionsHM.docx**

    Assignment 3: Complete Round 1 in CAPSIM – Company Performance

    **Instructions**

    **Background**

    You will work in the same teams as you did in Module 1. In Module 2, you will begin serious competition with the other teams in the course – the game is afoot!

    The focus of this assignment is to begin the Competition Industry in the CAPSIM simulation and analyze the results from this round to report on the Key Performance Indicators you identified.

    This was the beginning of the competition industry. You will be making decisions that position your team's products against customer requirements, building a production process that allows you to meet the market demands for your products, how to finance those operations, and how to improve processes and products through Research and Development.

    Finally, you will learn to read and interpret a full set of performance documents, including Cash Flow Statements, Income Statements, Production and Sales summaries, and the Balanced Scorecard. For Round One, you will have access to functional areas R&D, Marketing, Finance, and Production for decision making.

    Remember, what you want to do for each product, at the minimum, is make incremental increases to Performance in R&D and incremental decreases in Size in R&D.  You will also note that the Price Range in the Customer Buying Criteria decreases slightly every round. You made the calculations for PFMN and Size in the training segment “Perceptual Map – Ideal Spots”, but here’s a refresher.  If you look at how those numbers changed between Rd.0 and Rd.1 and then Rd.1 and Rd.2 in the practice industry (See pp.5-9 in the Courier, Customer Buying Criteria), you will be able to figure out how much those changes should be for each product.

    For example, in Rd.1 Able has 5.7 for Performance and 14.3 for Size.  In Rd2, performance increases to 6.4 and size decreases to 13.6 – an increase of .7 for performance and a decrease of .7 for size. This industry has continuous linear growth, so those changes in customer expectations will be the same in every round.  Do the same calculations for the other five products. Remember to focus on the customer and the Perceptual Map drift!

    **Instructions**

    The instructor will check the simulation dashboard to confirm that you have completed this round and will also provide feedback to you to help you with the remainder of the competition industry.

    Please note that your grade in the course does not depend on how well you do in the simulation. In that sense, the "competition rounds" are a misnomer. You can do well or poorly in the rounds. What matters is that you can understand and explain the effects that your decisions had on the financial results, which you will track weekly as you report on your Key Performance Indicators that you identified in Week 1.  You will also report on a new financial measure that you have not yet examined.

    · Examine your three financial measures (KPIs) that you will track through your simulation (note – this assignment will repeat for every round that you run).  Financial Measures can be found in the various reports that Capsim creates after you have completed a round.

    · Include a 4th financial measure of your choice that adds to your understanding of the company’s performance.  See page 1 of the Courier for some ideas for different financial measures to examine.

    · In each round, you are making some of your decisions based on the Customer Buying Criteria – what do the customers expect in the products that they purchase?  This information for each of your products in the five product segments can be found on pages 5-9 of the Courier.

    · Report on a different Customer Buying Criteria each week. For example, for look at Size for your product Able in the Traditional segment.  Identify the criteria, define the criteria (the Capsim Help & Support can help with this).  Then explain what the customer expectations are and what you set for your product on that dimension. Finally, compare your position with the Customer expectations and how the competitors set that number for their products.

    **Length**: 1-3 pages, not including title page and references

    **References**: Include a minimum of 2 scholarly references (from 2020 to present).

    **TeamCHESTERAnnualReportRound1.pdf**

    This file is too large to display. [View in new window](https://www.sweetstudy.com/files/teamchesterannualreportround1-pdf)

    **CompleteRound1Report.pdf**

    This file is too large to display. [View in new window](https://www.sweetstudy.com/files/completeround1report-pdf)

    **Round1annualreportexcel.xlsx**

    This file is too large to display. [View in new window](https://www.sweetstudy.com/files/round1annualreportexcel-xlsx)

    **Round1annualreportexcel.xlsx**

    This file is too large to display. [View in new window](https://www.sweetstudy.com/files/round1annualreportexcel-xlsx)

    **## PROFESSORSNOTESFORWEEKTWOASSIGNMENTS3_4_5_6.docx**

    **PROFESSOR’S NOTES FOR WEEK TWO ASSIGNMENTS 3, 4, 5, & 6**

    **Marketing Strategies & R&D**

    **I. Marketing Strategies Overview**

    · Marketing connects products with customers.

    · Strategies have evolved from traditional advertising (TV, radio, print) to digital marketing (websites, social media, email, online ads).

    · Organizations must adapt their marketing strategies as technology and consumer behavior change.

    **II. The Digital Marketing Transformation**

    · Customers have more access to product information than ever before.

    · Businesses now have access to customer data through analytics and CRM systems.

    · This information helps companies better understand customer needs and create targeted marketing campaigns.

    **III. Marketing and Organizational Collaboration**

    · Marketing works closely with:

    · Research & Development (R&D)

    · Production

    · Sales

    · Understanding products and customer needs is essential for successful marketing.

    **IV. Research & Development (R&D)**

    · R&D focuses on innovation, product improvement, and new product development.

    · Companies use R&D to stay competitive and meet changing customer demands.

    · R&D can result in:

    · Incremental improvements (new smartphone features)

    · New products and technologies

    **V. CAPSIM Connection**

    · In CAPSIM, teams made R&D decisions to improve or create products.

    · Marketing and R&D decisions work together to position products effectively in the marketplace.

    **Key Takeaways**

    · Marketing strategies must evolve with technology.

    · Data helps companies better understand customers.

    · Marketing and R&D must work together for success.

    · Innovation is critical for long-term growth and competitiveness.

    **Assignments 3, 4 & 5** are based off of the results that you get from your CAPSIM rounds.  This week is about R&D, Financial Statements and Key Performance Indicators. (KPIs)  Financial Measures can be found in the various reports that Capsim creates after you have completed a round.

    Evaluate financial statements from the Courier (Balance Sheet, Income Statement, Cash Flows).  Organize these from the perspective of the end-user.

    **Assignment 6:**  PowerPoint presentation that you will deliver at the next corporate board meeting, analyze the marketing strategies used by the company

    You are working together as a team on the CAPSIM simulation.  The assignments are individual assignments.

    Prof.  Marilyn Taylor

    **## WeekTwoAssignment3InstructionsHM.docx**

    Assignment 3: Complete Round 1 in CAPSIM – Company Performance

    **Instructions**

    **Background**

    You will work in the same teams as you did in Module 1. In Module 2, you will begin serious competition with the other teams in the course – the game is afoot!

    The focus of this assignment is to begin the Competition Industry in the CAPSIM simulation and analyze the results from this round to report on the Key Performance Indicators you identified.

    This was the beginning of the competition industry. You will be making decisions that position your team's products against customer requirements, building a production process that allows you to meet the market demands for your products, how to finance those operations, and how to improve processes and products through Research and Development.

    Finally, you will learn to read and interpret a full set of performance documents, including Cash Flow Statements, Income Statements, Production and Sales summaries, and the Balanced Scorecard. For Round One, you will have access to functional areas R&D, Marketing, Finance, and Production for decision making.

    Remember, what you want to do for each product, at the minimum, is make incremental increases to Performance in R&D and incremental decreases in Size in R&D.  You will also note that the Price Range in the Customer Buying Criteria decreases slightly every round. You made the calculations for PFMN and Size in the training segment “Perceptual Map – Ideal Spots”, but here’s a refresher.  If you look at how those numbers changed between Rd.0 and Rd.1 and then Rd.1 and Rd.2 in the practice industry (See pp.5-9 in the Courier, Customer Buying Criteria), you will be able to figure out how much those changes should be for each product.

    For example, in Rd.1 Able has 5.7 for Performance and 14.3 for Size.  In Rd2, performance increases to 6.4 and size decreases to 13.6 – an increase of .7 for performance and a decrease of .7 for size. This industry has continuous linear growth, so those changes in customer expectations will be the same in every round.  Do the same calculations for the other five products. Remember to focus on the customer and the Perceptual Map drift!

    **Instructions**

    The instructor will check the simulation dashboard to confirm that you have completed this round and will also provide feedback to you to help you with the remainder of the competition industry.

    Please note that your grade in the course does not depend on how well you do in the simulation. In that sense, the "competition rounds" are a misnomer. You can do well or poorly in the rounds. What matters is that you can understand and explain the effects that your decisions had on the financial results, which you will track weekly as you report on your Key Performance Indicators that you identified in Week 1.  You will also report on a new financial measure that you have not yet examined.

    · Examine your three financial measures (KPIs) that you will track through your simulation (note – this assignment will repeat for every round that you run).  Financial Measures can be found in the various reports that Capsim creates after you have completed a round.

    · Include a 4th financial measure of your choice that adds to your understanding of the company’s performance.  See page 1 of the Courier for some ideas for different financial measures to examine.

    · In each round, you are making some of your decisions based on the Customer Buying Criteria – what do the customers expect in the products that they purchase?  This information for each of your products in the five product segments can be found on pages 5-9 of the Courier.

    · Report on a different Customer Buying Criteria each week. For example, for look at Size for your product Able in the Traditional segment.  Identify the criteria, define the criteria (the Capsim Help & Support can help with this).  Then explain what the customer expectations are and what you set for your product on that dimension. Finally, compare your position with the Customer expectations and how the competitors set that number for their products.

    **Length**: 1-3 pages, not including title page and references

    **References**: Include a minimum of 2 scholarly references (from 2020 to present).

    **TeamCHESTERAnnualReportRound1.pdf**

    This file is too large to display. [View in new window](https://www.sweetstudy.com/files/teamchesterannualreportround1-pdf)

    **CompleteRound1Report.pdf**

    This file is too large to display. [View in new window](https://www.sweetstudy.com/files/completeround1report-pdf)

    **Round1annualreportexcel.xlsx**

    This file is too large to display. [View in new window](https://www.sweetstudy.com/files/round1annualreportexcel-xlsx)

    **## PROFESSORSNOTESFORWEEKTWOASSIGNMENTS3_4_5_6.docx**

    **PROFESSOR’S NOTES FOR WEEK TWO ASSIGNMENTS 3, 4, 5, & 6**

    **Marketing Strategies & R&D**

    **I. Marketing Strategies Overview**

    · Marketing connects products with customers.

    · Strategies have evolved from traditional advertising (TV, radio, print) to digital marketing (websites, social media, email, online ads).

    · Organizations must adapt their marketing strategies as technology and consumer behavior change.

    **II. The Digital Marketing Transformation**

    · Customers have more access to product information than ever before.

    · Businesses now have access to customer data through analytics and CRM systems.

    · This information helps companies better understand customer needs and create targeted marketing campaigns.

    **III. Marketing and Organizational Collaboration**

    · Marketing works closely with:

    · Research & Development (R&D)

    · Production

    · Sales

    · Understanding products and customer needs is essential for successful marketing.

    **IV. Research & Development (R&D)**

    · R&D focuses on innovation, product improvement, and new product development.

    · Companies use R&D to stay competitive and meet changing customer demands.

    · R&D can result in:

    · Incremental improvements (new smartphone features)

    · New products and technologies

    **V. CAPSIM Connection**

    · In CAPSIM, teams made R&D decisions to improve or create products.

    · Marketing and R&D decisions work together to position products effectively in the marketplace.

    **Key Takeaways**

    · Marketing strategies must evolve with technology.

    · Data helps companies better understand customers.

    · Marketing and R&D must work together for success.

    · Innovation is critical for long-term growth and competitiveness.

    **Assignments 3, 4 & 5** are based off of the results that you get from your CAPSIM rounds.  This week is about R&D, Financial Statements and Key Performance Indicators. (KPIs)  Financial Measures can be found in the various reports that Capsim creates after you have completed a round.

    Evaluate financial statements from the Courier (Balance Sheet, Income Statement, Cash Flows).  Organize these from the perspective of the end-user.

    **Assignment 6:**  PowerPoint presentation that you will deliver at the next corporate board meeting, analyze the marketing strategies used by the company

    You are working together as a team on the CAPSIM simulation.  The assignments are individual assignments.

    Prof.  Marilyn Taylor

    **## WeekTwoAssignment3InstructionsHM.docx**

    Assignment 3: Complete Round 1 in CAPSIM – Company Performance

    **Instructions**

    **Background**

    You will work in the same teams as you did in Module 1. In Module 2, you will begin serious competition with the other teams in the course – the game is afoot!

    The focus of this assignment is to begin the Competition Industry in the CAPSIM simulation and analyze the results from this round to report on the Key Performance Indicators you identified.

    This was the beginning of the competition industry. You will be making decisions that position your team's products against customer requirements, building a production process that allows you to meet the market demands for your products, how to finance those operations, and how to improve processes and products through Research and Development.

    Finally, you will learn to read and interpret a full set of performance documents, including Cash Flow Statements, Income Statements, Production and Sales summaries, and the Balanced Scorecard. For Round One, you will have access to functional areas R&D, Marketing, Finance, and Production for decision making.

    Remember, what you want to do for each product, at the minimum, is make incremental increases to Performance in R&D and incremental decreases in Size in R&D.  You will also note that the Price Range in the Customer Buying Criteria decreases slightly every round. You made the calculations for PFMN and Size in the training segment “Perceptual Map – Ideal Spots”, but here’s a refresher.  If you look at how those numbers changed between Rd.0 and Rd.1 and then Rd.1 and Rd.2 in the practice industry (See pp.5-9 in the Courier, Customer Buying Criteria), you will be able to figure out how much those changes should be for each product.

    For example, in Rd.1 Able has 5.7 for Performance and 14.3 for Size.  In Rd2, performance increases to 6.4 and size decreases to 13.6 – an increase of .7 for performance and a decrease of .7 for size. This industry has continuous linear growth, so those changes in customer expectations will be the same in every round.  Do the same calculations for the other five products. Remember to focus on the customer and the Perceptual Map drift!

    **Instructions**

    The instructor will check the simulation dashboard to confirm that you have completed this round and will also provide feedback to you to help you with the remainder of the competition industry.

    Please note that your grade in the course does not depend on how well you do in the simulation. In that sense, the "competition rounds" are a misnomer. You can do well or poorly in the rounds. What matters is that you can understand and explain the effects that your decisions had on the financial results, which you will track weekly as you report on your Key Performance Indicators that you identified in Week 1.  You will also report on a new financial measure that you have not yet examined.

    · Examine your three financial measures (KPIs) that you will track through your simulation (note – this assignment will repeat for every round that you run).  Financial Measures can be found in the various reports that Capsim creates after you have completed a round.

    · Include a 4th financial measure of your choice that adds to your understanding of the company’s performance.  See page 1 of the Courier for some ideas for different financial measures to examine.

    · In each round, you are making some of your decisions based on the Customer Buying Criteria – what do the customers expect in the products that they purchase?  This information for each of your products in the five product segments can be found on pages 5-9 of the Courier.

    · Report on a different Customer Buying Criteria each week. For example, for look at Size for your product Able in the Traditional segment.  Identify the criteria, define the criteria (the Capsim Help & Support can help with this).  Then explain what the customer expectations are and what you set for your product on that dimension. Finally, compare your position with the Customer expectations and how the competitors set that number for their products.

    **Length**: 1-3 pages, not including title page and references

    **References**: Include a minimum of 2 scholarly references (from 2020 to present).

    **TeamCHESTERAnnualReportRound1.pdf**

    This file is too large to display. [View in new window](https://www.sweetstudy.com/files/teamchesterannualreportround1-pdf)

    **CompleteRound1Report.pdf**

    This file is too large to display. [View in new window](https://www.sweetstudy.com/files/completeround1report-pdf)

    **Round1annualreportexcel.xlsx**

    This file is too large to display. [View in new window](https://www.sweetstudy.com/files/round1annualreportexcel-xlsx)

  • [Solved] Business Finance – Accounting Week 2 Assignment 5

    ✓ Verified Academic Solution Available

    Executive Solution Overview

    [>Accounting homework help](https://www.sweetstudy.com/fields/business-finance-accounting) **files (6)** – ## WeekTwoAssignment5InstructionsHM.docx – ## PROFESSORSNOTESFORWEEKTWOASSIGNMENTS3_4_5_6.docx – TeamCHESTERAnnualReportRound1.pdf – CompleteRound1Report.pdf – Assign_5_ProductPlanningBudg…

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    Assignment Prompt & Instructions

    [>Accounting homework help](https://www.sweetstudy.com/fields/business-finance-accounting)

    **files (6)**

    – ## WeekTwoAssignment5InstructionsHM.docx

    – ## PROFESSORSNOTESFORWEEKTWOASSIGNMENTS3_4_5_6.docx

    – TeamCHESTERAnnualReportRound1.pdf
    – CompleteRound1Report.pdf
    – Assign_5_ProductPlanningBudgetSpreadSheetTemplate.xlsx
    – Round1annualreportexcel.xlsx

    **## WeekTwoAssignment5InstructionsHM.docx**

    Assignment 5: Develop a Financial Plan

    **Instructions**

    **Background**

    **Background: Part 1**

    Financial statements are reviewed by owners, investors, management, and lenders when making decisions regarding an organization and its management. While there are qualitative and quantitative approaches to reading and interpreting financial statements, the interest in this assignment is the quantitative or ratio analysis. Ratios are quantifications of relationships between items on individual statements and between two or more financial statements. It is through understanding the latter in relation to the former that leaders navigate a course through the planning and decisions of future operations.  For this assignment, you will group the different financial measures according to the primary end-user.

    Evaluate financial statements from the Courier (Balance Sheet, Income Statement, Cash Flows).  Organize these from the perspective of the end-user.  For each group below, identify three measures, define the measure, explain what the measure is used to explain, and then describe your company’s performance on the measure compared with the competition.  Be detailed: do not simply say we did well on ROA, list your actual number and compare with the competition’s performance.

    1. Identify and group owner/investor measures

    2. Identify and group management measures

    3. Identify and group finance/bank measures

    **Length**: Include a Word document of 4-5 paragraphs describing your budget.  Also attach your
    [Budget Spreadsheet](https://navigate.nu.edu/content/enforced/153923-MBA610-36745-2606/Assign_5_Product%20Planning%20Budget.xlsx) (
    **SEE TEMPLATE ATTACHMENT**)

    The completed assignment should address all of the assignment requirements, exhibit evidence of concept knowledge, and demonstrate thoughtful consideration of the content presented in the course. The writing should integrate scholarly resources, reflect academic expectations and current APA standards, and adhere to National University’s Academic Integrity Policy.

    When applicable, conduct a Turnitin pre-check and then upload your completed assignment and click the Submit to Dropbox button.

    Upload the spreadsheet and evaluation document and click the Submit to Dropbox button.

    **## PROFESSORSNOTESFORWEEKTWOASSIGNMENTS3_4_5_6.docx**

    **PROFESSOR’S NOTES FOR WEEK TWO ASSIGNMENTS 3, 4, 5, & 6**

    **Marketing Strategies & R&D**

    **I. Marketing Strategies Overview**

    · Marketing connects products with customers.

    · Strategies have evolved from traditional advertising (TV, radio, print) to digital marketing (websites, social media, email, online ads).

    · Organizations must adapt their marketing strategies as technology and consumer behavior change.

    **II. The Digital Marketing Transformation**

    · Customers have more access to product information than ever before.

    · Businesses now have access to customer data through analytics and CRM systems.

    · This information helps companies better understand customer needs and create targeted marketing campaigns.

    **III. Marketing and Organizational Collaboration**

    · Marketing works closely with:

    · Research & Development (R&D)

    · Production

    · Sales

    · Understanding products and customer needs is essential for successful marketing.

    **IV. Research & Development (R&D)**

    · R&D focuses on innovation, product improvement, and new product development.

    · Companies use R&D to stay competitive and meet changing customer demands.

    · R&D can result in:

    · Incremental improvements (new smartphone features)

    · New products and technologies

    **V. CAPSIM Connection**

    · In CAPSIM, teams made R&D decisions to improve or create products.

    · Marketing and R&D decisions work together to position products effectively in the marketplace.

    **Key Takeaways**

    · Marketing strategies must evolve with technology.

    · Data helps companies better understand customers.

    · Marketing and R&D must work together for success.

    · Innovation is critical for long-term growth and competitiveness.

    **Assignments 3, 4 & 5** are based off of the results that you get from your CAPSIM rounds.  This week is about R&D, Financial Statements and Key Performance Indicators. (KPIs)  Financial Measures can be found in the various reports that Capsim creates after you have completed a round.

    Evaluate financial statements from the Courier (Balance Sheet, Income Statement, Cash Flows).  Organize these from the perspective of the end-user.

    **Assignment 6:**  PowerPoint presentation that you will deliver at the next corporate board meeting, analyze the marketing strategies used by the company

    You are working together as a team on the CAPSIM simulation.  The assignments are individual assignments.

    Prof.  Marilyn Taylor

    **TeamCHESTERAnnualReportRound1.pdf**

    This file is too large to display. [View in new window](https://www.sweetstudy.com/files/teamchesterannualreportround1-pdf-10557453)

    **CompleteRound1Report.pdf**

    This file is too large to display. [View in new window](https://www.sweetstudy.com/files/completeround1report-pdf-10557455)

    **Assign_5_ProductPlanningBudgetSpreadSheetTemplate.xlsx**

    This file is too large to display. [View in new window](https://www.sweetstudy.com/files/assign-5-productplanningbudgetspreadsheettemplate-xlsx)

    **Round1annualreportexcel.xlsx**

    This file is too large to display. [View in new window](https://www.sweetstudy.com/files/round1annualreportexcel-xlsx-10557447)

    **Round1annualreportexcel.xlsx**

    This file is too large to display. [View in new window](https://www.sweetstudy.com/files/round1annualreportexcel-xlsx-10557447)

    **## WeekTwoAssignment5InstructionsHM.docx**

    Assignment 5: Develop a Financial Plan

    **Instructions**

    **Background**

    **Background: Part 1**

    Financial statements are reviewed by owners, investors, management, and lenders when making decisions regarding an organization and its management. While there are qualitative and quantitative approaches to reading and interpreting financial statements, the interest in this assignment is the quantitative or ratio analysis. Ratios are quantifications of relationships between items on individual statements and between two or more financial statements. It is through understanding the latter in relation to the former that leaders navigate a course through the planning and decisions of future operations.  For this assignment, you will group the different financial measures according to the primary end-user.

    Evaluate financial statements from the Courier (Balance Sheet, Income Statement, Cash Flows).  Organize these from the perspective of the end-user.  For each group below, identify three measures, define the measure, explain what the measure is used to explain, and then describe your company’s performance on the measure compared with the competition.  Be detailed: do not simply say we did well on ROA, list your actual number and compare with the competition’s performance.

    1. Identify and group owner/investor measures

    2. Identify and group management measures

    3. Identify and group finance/bank measures

    **Length**: Include a Word document of 4-5 paragraphs describing your budget.  Also attach your
    [Budget Spreadsheet](https://navigate.nu.edu/content/enforced/153923-MBA610-36745-2606/Assign_5_Product%20Planning%20Budget.xlsx) (
    **SEE TEMPLATE ATTACHMENT**)

    The completed assignment should address all of the assignment requirements, exhibit evidence of concept knowledge, and demonstrate thoughtful consideration of the content presented in the course. The writing should integrate scholarly resources, reflect academic expectations and current APA standards, and adhere to National University’s Academic Integrity Policy.

    When applicable, conduct a Turnitin pre-check and then upload your completed assignment and click the Submit to Dropbox button.

    Upload the spreadsheet and evaluation document and click the Submit to Dropbox button.

    **## PROFESSORSNOTESFORWEEKTWOASSIGNMENTS3_4_5_6.docx**

    **PROFESSOR’S NOTES FOR WEEK TWO ASSIGNMENTS 3, 4, 5, & 6**

    **Marketing Strategies & R&D**

    **I. Marketing Strategies Overview**

    · Marketing connects products with customers.

    · Strategies have evolved from traditional advertising (TV, radio, print) to digital marketing (websites, social media, email, online ads).

    · Organizations must adapt their marketing strategies as technology and consumer behavior change.

    **II. The Digital Marketing Transformation**

    · Customers have more access to product information than ever before.

    · Businesses now have access to customer data through analytics and CRM systems.

    · This information helps companies better understand customer needs and create targeted marketing campaigns.

    **III. Marketing and Organizational Collaboration**

    · Marketing works closely with:

    · Research & Development (R&D)

    · Production

    · Sales

    · Understanding products and customer needs is essential for successful marketing.

    **IV. Research & Development (R&D)**

    · R&D focuses on innovation, product improvement, and new product development.

    · Companies use R&D to stay competitive and meet changing customer demands.

    · R&D can result in:

    · Incremental improvements (new smartphone features)

    · New products and technologies

    **V. CAPSIM Connection**

    · In CAPSIM, teams made R&D decisions to improve or create products.

    · Marketing and R&D decisions work together to position products effectively in the marketplace.

    **Key Takeaways**

    · Marketing strategies must evolve with technology.

    · Data helps companies better understand customers.

    · Marketing and R&D must work together for success.

    · Innovation is critical for long-term growth and competitiveness.

    **Assignments 3, 4 & 5** are based off of the results that you get from your CAPSIM rounds.  This week is about R&D, Financial Statements and Key Performance Indicators. (KPIs)  Financial Measures can be found in the various reports that Capsim creates after you have completed a round.

    Evaluate financial statements from the Courier (Balance Sheet, Income Statement, Cash Flows).  Organize these from the perspective of the end-user.

    **Assignment 6:**  PowerPoint presentation that you will deliver at the next corporate board meeting, analyze the marketing strategies used by the company

    You are working together as a team on the CAPSIM simulation.  The assignments are individual assignments.

    Prof.  Marilyn Taylor

    **TeamCHESTERAnnualReportRound1.pdf**

    This file is too large to display. [View in new window](https://www.sweetstudy.com/files/teamchesterannualreportround1-pdf-10557453)

    **CompleteRound1Report.pdf**

    This file is too large to display. [View in new window](https://www.sweetstudy.com/files/completeround1report-pdf-10557455)

    **Assign_5_ProductPlanningBudgetSpreadSheetTemplate.xlsx**

    This file is too large to display. [View in new window](https://www.sweetstudy.com/files/assign-5-productplanningbudgetspreadsheettemplate-xlsx)

    **Round1annualreportexcel.xlsx**

    This file is too large to display. [View in new window](https://www.sweetstudy.com/files/round1annualreportexcel-xlsx-10557447)

    **## WeekTwoAssignment5InstructionsHM.docx**

    Assignment 5: Develop a Financial Plan

    **Instructions**

    **Background**

    **Background: Part 1**

    Financial statements are reviewed by owners, investors, management, and lenders when making decisions regarding an organization and its management. While there are qualitative and quantitative approaches to reading and interpreting financial statements, the interest in this assignment is the quantitative or ratio analysis. Ratios are quantifications of relationships between items on individual statements and between two or more financial statements. It is through understanding the latter in relation to the former that leaders navigate a course through the planning and decisions of future operations.  For this assignment, you will group the different financial measures according to the primary end-user.

    Evaluate financial statements from the Courier (Balance Sheet, Income Statement, Cash Flows).  Organize these from the perspective of the end-user.  For each group below, identify three measures, define the measure, explain what the measure is used to explain, and then describe your company’s performance on the measure compared with the competition.  Be detailed: do not simply say we did well on ROA, list your actual number and compare with the competition’s performance.

    1. Identify and group owner/investor measures

    2. Identify and group management measures

    3. Identify and group finance/bank measures

    **Length**: Include a Word document of 4-5 paragraphs describing your budget.  Also attach your
    [Budget Spreadsheet](https://navigate.nu.edu/content/enforced/153923-MBA610-36745-2606/Assign_5_Product%20Planning%20Budget.xlsx) (
    **SEE TEMPLATE ATTACHMENT**)

    The completed assignment should address all of the assignment requirements, exhibit evidence of concept knowledge, and demonstrate thoughtful consideration of the content presented in the course. The writing should integrate scholarly resources, reflect academic expectations and current APA standards, and adhere to National University’s Academic Integrity Policy.

    When applicable, conduct a Turnitin pre-check and then upload your completed assignment and click the Submit to Dropbox button.

    Upload the spreadsheet and evaluation document and click the Submit to Dropbox button.

    **## PROFESSORSNOTESFORWEEKTWOASSIGNMENTS3_4_5_6.docx**

    **PROFESSOR’S NOTES FOR WEEK TWO ASSIGNMENTS 3, 4, 5, & 6**

    **Marketing Strategies & R&D**

    **I. Marketing Strategies Overview**

    · Marketing connects products with customers.

    · Strategies have evolved from traditional advertising (TV, radio, print) to digital marketing (websites, social media, email, online ads).

    · Organizations must adapt their marketing strategies as technology and consumer behavior change.

    **II. The Digital Marketing Transformation**

    · Customers have more access to product information than ever before.

    · Businesses now have access to customer data through analytics and CRM systems.

    · This information helps companies better understand customer needs and create targeted marketing campaigns.

    **III. Marketing and Organizational Collaboration**

    · Marketing works closely with:

    · Research & Development (R&D)

    · Production

    · Sales

    · Understanding products and customer needs is essential for successful marketing.

    **IV. Research & Development (R&D)**

    · R&D focuses on innovation, product improvement, and new product development.

    · Companies use R&D to stay competitive and meet changing customer demands.

    · R&D can result in:

    · Incremental improvements (new smartphone features)

    · New products and technologies

    **V. CAPSIM Connection**

    · In CAPSIM, teams made R&D decisions to improve or create products.

    · Marketing and R&D decisions work together to position products effectively in the marketplace.

    **Key Takeaways**

    · Marketing strategies must evolve with technology.

    · Data helps companies better understand customers.

    · Marketing and R&D must work together for success.

    · Innovation is critical for long-term growth and competitiveness.

    **Assignments 3, 4 & 5** are based off of the results that you get from your CAPSIM rounds.  This week is about R&D, Financial Statements and Key Performance Indicators. (KPIs)  Financial Measures can be found in the various reports that Capsim creates after you have completed a round.

    Evaluate financial statements from the Courier (Balance Sheet, Income Statement, Cash Flows).  Organize these from the perspective of the end-user.

    **Assignment 6:**  PowerPoint presentation that you will deliver at the next corporate board meeting, analyze the marketing strategies used by the company

    You are working together as a team on the CAPSIM simulation.  The assignments are individual assignments.

    Prof.  Marilyn Taylor

    **TeamCHESTERAnnualReportRound1.pdf**

    This file is too large to display. [View in new window](https://www.sweetstudy.com/files/teamchesterannualreportround1-pdf-10557453)

    **CompleteRound1Report.pdf**

    This file is too large to display. [View in new window](https://www.sweetstudy.com/files/completeround1report-pdf-10557455)

    **Assign_5_ProductPlanningBudgetSpreadSheetTemplate.xlsx**

    This file is too large to display. [View in new window](https://www.sweetstudy.com/files/assign-5-productplanningbudgetspreadsheettemplate-xlsx)

    **Round1annualreportexcel.xlsx**

    This file is too large to display. [View in new window](https://www.sweetstudy.com/files/round1annualreportexcel-xlsx-10557447)

  • [Solved] 8 – Discuss

    ✓ Verified Academic Solution Available

    Executive Solution Overview

    Complete the Listening Assessment Worksheet at: http://file.lacounty.gov/SDSInter/probation/1106754_ActiveListeningQuiz.pdf.Links to an external site. Please complete it and record your score. **Question 1**: Consider the self-assessment above that you completed. Reflect on the results and what the…

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    Immediate access to the full model answer, formatted citations, and rubric breakdown.

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    Assignment Prompt & Instructions

    Complete the Listening Assessment Worksheet at: http://file.lacounty.gov/SDSInter/probation/1106754_ActiveListeningQuiz.pdf.Links to an external site. Please complete it and record your score.

    **Question 1**: Consider the self-assessment above that you completed. Reflect on the results and what they reveal about you. Write a paragraph of at least 150 words that accomplishes the following:

    Identify the name of the self-assessment you completed.

    Report the results/scores of the self-assessment.

    Evaluate how accurately you believe that these results/scores describe you.

    Conclude by presenting the greatest strengths you perceive from these results and/or–perhaps more importantly–the greatest opportunities for growth.

    **Question 2:** Select one lesson from Chapter 8 that you find especially interesting and that will make you a better colleague.

    Briefly describe that lesson and why it is important. Don't forget to include the page citation like (Bauer and Erdogan, 143).

    Explain how you will apply that lesson to yourself in your current or future organization, and

    Explain how those efforts will make you a better and more effective colleague.

    **Question 3:** Select a different lesson from Chapter 8 that will make you a better leader.

    Briefly describe that lesson and why it is important. Don't forget to include the page citation like (Bauer and Erdogan, 159).

    Explain how you will apply that lesson to yourself in your current or future organization, and

    Explain how those efforts will make you a better and more effective leader.

    _*150 words for each question that apply concepts from the readings and included in-text citations with page references to those concepts._

    _-Bauer and Erdogan are the authors of the textbook Organizational Behavior_

    _-Provide turn it in report_

    – [\
    \
    Lesson8.2.png](https://www.sweetstudy.com/files/lesson8-2-png "Lesson8.2.png")
    – [\
    \
    Lesson8.2secondpage.png](https://www.sweetstudy.com/files/lesson8-2secondpage-png "Lesson8.2secondpage.png")
    – [\
    \
    Lesson8.3.png](https://www.sweetstudy.com/files/lesson8-3-png "Lesson8.3.png")
    – [\
    \
    Lesson8.3anotherpage.png](https://www.sweetstudy.com/files/lesson8-3anotherpage-png "Lesson8.3anotherpage.png")

  • [Solved] 7 – Discuss

    ✓ Verified Academic Solution Available

    Executive Solution Overview

    Complete student stress assessment at [https://eoss.asu.edu/sites/default/files/StressChecklist.pdfLinks to an external site.](https://eoss.asu.edu/sites/default/files/StressChecklist.pdf). It's another old-school worksheet so get out your pen. Record your score. This assessment is provided by healt…

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    Complete student stress assessment at [https://eoss.asu.edu/sites/default/files/StressChecklist.pdfLinks to an external site.](https://eoss.asu.edu/sites/default/files/StressChecklist.pdf). It's another old-school worksheet so get out your pen. Record your score. This assessment is provided by health and wellness efforts. Many of these resources can be immensely helpful. You can explore these resources at [https://wellness.asu.eduLinks to an external site.](https://wellness.asu.edu/) and [https://eoss.asu.edu/student-and-cultural-engagement/resources/health-and-wellness](https://eoss.asu.edu/student-and-cultural-engagement/resources/health-and-wellness)

    **Question 1:** Consider the self-assessment above that you completed and the findings reported by Kelly McGonigal. Reflect on the results and what they reveal about you. Write a paragraph of at least 150 words that accomplishes the following:

    -Identify the name of the self-assessment you completed.

    -Report the results/scores of the self-assessment.

    -Evaluate how accurately you believe that these results/scores describe you.

    -Conclude by presenting the greatest strengths you perceive from these results and/or–perhaps more importantly–the greatest opportunities for growth.

    **Question 2:** Select one lesson from Chapter 7 that you find especially interesting and that will make you a better colleague.

    Briefly describe that lesson and why it is important. Don't forget to include the page citation like (Bauer and Erdogan, 143).

    Explain how you will apply that lesson to yourself in your current or future organization, and

    Explain how those efforts will make you a better and more effective colleague.

    **Question 3:** Select a different lesson from Chapter 7 that will make you a better leader.

    Briefly describe that lesson and why it is important. Don't forget to include the page citation like (Bauer and Erdogan, 159).

    Explain how you will apply that lesson to yourself in your current or future organization, and

    Explain how those efforts will make you a better and more effective leader.

    _*150 words for each question that apply concepts from the readings and included in-text citations with page references to those concepts._

    _-Bauer and Erdogan are the authors of the textbook Organizational Behavior_

    _-Provide turn it in report_

    – [\
    \
    Lesson7.2.png](https://www.sweetstudy.com/files/lesson7-2-png "Lesson7.2.png")
    – [\
    \
    Lesson7.3.png](https://www.sweetstudy.com/files/lesson7-3-png "Lesson7.3.png")
    – [\
    \
    Lesson7.3anotherpage.png](https://www.sweetstudy.com/files/lesson7-3anotherpage-png "Lesson7.3anotherpage.png")

  • [Solved] 6 – Discuss

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    Complete the Goal-Setting Skills self-assessment (https://www.psychologytoday.com/us/tests/career/goal-setting-skills-testLinks to an external site.) and record your results. **Question 1:** Consider the Goal-Setting self-assessment above that you completed. Reflect on the results and what they reve…

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    Assignment Prompt & Instructions

    Complete the Goal-Setting Skills self-assessment (https://www.psychologytoday.com/us/tests/career/goal-setting-skills-testLinks to an external site.) and record your results.

    **Question 1:** Consider the Goal-Setting self-assessment above that you completed. Reflect on the results and what they reveal about you. Write a paragraph of at least 150 words that accomplishes the following:

    Identify the name of the self-assessment you completed.

    Report the results/scores of the self-assessment.

    Evaluate how accurately you believe that these results/scores describe you.

    Conclude by presenting the greatest strengths you perceive from these results and/or–perhaps more importantly–the greatest opportunities for growth.

    **Question 2:** Select one lesson from Chapter 6 that you find especially interesting and that will make you a better colleague.

    Briefly describe that lesson and why it is important. Don't forget to include the page citation like (Bauer and Erdogan, 143).

    Explain how you will apply that lesson to yourself in your current or future organization, and

    Explain how those efforts will make you a better and more effective colleague.

    **Question 3:** Select a different lesson from Chapter 6 that will make you a better leader.

    Briefly describe that lesson and why it is important. Don't forget to include the page citation like (Bauer and Erdogan, 159).

    Explain how you will apply that lesson to yourself in your current or future organization, and

    Explain how those efforts will make you a better and more effective leader.

    _*150 words for each question that apply concepts from the readings and included in-text citations with page references to those concepts._

    _-Bauer and Erdogan are the authors of the textbook Organizational Behavior_

    _-Provide turn it in report_

    – [\
    \
    Lesson6.2.png](https://www.sweetstudy.com/files/lesson6-2-png "Lesson6.2.png")
    – [\
    \
    Lesson6.3.png](https://www.sweetstudy.com/files/lesson6-3-png "Lesson6.3.png")
    – [\
    \
    Lesson6.3anotherpage.png](https://www.sweetstudy.com/files/lesson6-3anotherpage-png "Lesson6.3anotherpage.png")

  • [Solved] Business Finance – Accounting Homework

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    [>Accounting homework help](https://www.sweetstudy.com/fields/business-finance-accounting)

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    [>Accounting homework help](https://www.sweetstudy.com/fields/business-finance-accounting)

  • [Solved] 5 questions

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    [>Management homework help](https://www.sweetstudy.com/fields/business-finance-management) Due 06/09/2026 Please see instruction in file. **files (3)** – Teaching_Case_Strategic_Actio.pdf – InstitutionalPerspectivesontheProcessofEnterpriseArchitectureAdoption2.docx – inss605project1.docx **Teachi…

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    [>Management homework help](https://www.sweetstudy.com/fields/business-finance-management)

    Due 06/09/2026 Please see instruction in file.

    **files (3)**

    – Teaching_Case_Strategic_Actio.pdf
    – InstitutionalPerspectivesontheProcessofEnterpriseArchitectureAdoption2.docx
    – inss605project1.docx

    **Teaching_Case_Strategic_Actio.pdf**

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    **inss605project1.docx**

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    **Teaching_Case_Strategic_Actio.pdf**

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    **InstitutionalPerspectivesontheProcessofEnterpriseArchitectureAdoption2.docx**

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    **inss605project1.docx**

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    **Teaching_Case_Strategic_Actio.pdf**

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  • [Solved] Week Two Discussion Replies

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    [>Management homework help](https://www.sweetstudy.com/fields/business-finance-management) **files (1)** – ## WeekTwoDiscussionRepliesHM.docx **## WeekTwoDiscussionRepliesHM.docx** Reply to the TWO students discussion posts. Min of 75 word each with references. **Cee Harris** Strengths, Weaknesses, …

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    [>Management homework help](https://www.sweetstudy.com/fields/business-finance-management)

    **files (1)**

    – ## WeekTwoDiscussionRepliesHM.docx

    **## WeekTwoDiscussionRepliesHM.docx**

    Reply to the TWO students discussion posts. Min of 75 word each with references.

    **Cee Harris**

            Strengths, Weaknesses, Opportunities, and Threats (SWOT) analysis is the strategic planning concept I can start utilizing in my professional career. I enjoy this tool because it is simple, direct, and practical, but it forces disciplined thinking. SWOT separates what is internal from what is external: strengths and weaknesses are inside the organization, while opportunities and threats come from the outside environment (Gürel & Tat, 2017). For me, that is valuable because it prevents leaders from just guessing, reacting, or making decisions based on emotion. In my current profession, we train active-duty personnel, and that mission requires more than good intentions. It requires understanding what we do well, our limits, what opportunities we can employ, and what external threats could affect the training audience. Greene (2026) taught that strategic planning is a process linked to the mission, vision, values, and long-term goals. SWOT assists that process because it provides leaders with a clear picture. Instead of saying, “we need better training,” SWOT facilitates whether the issue is instructor experience, time constraints, schedule control, trainee readiness, or changes in the real-world threat. That makes the conversation useful and professional. It also gives the team a shared language, so the discussion is not personal opinion only, but it becomes a structured review of mission readiness and execution risk.

            I can apply SWOT to my daily decision-making and training preparation. One strength is the expertise around me: our team includes prior military professionals with various backgrounds, operational experience, and leadership styles. That is an advantage because we are not teaching from theory, but we are passing along our experience and experiences to Sailors who potentially could utilize that knowledge in real situations. Another strength is our ability to connect with active-duty personnel because we understand the culture, tempo, and mission obligations. As for weaknesses, we do not control the training schedule, and time is often the limiting factor. Sometimes we have a short window to deliver material that is necessary to be practiced, reinforced (sets and reps), and assessed over time. Now to the opportunities, which are significant: we get active-duty Sailors ready to think, respond, and operate. We also are able to share lessons learned from our own careers and assist the next generation in avoiding mistakes. The threat is we do not know the experience level of the audience, so standard briefs potentially could be too basic or advanced. Also, the current world situation, including activity in the Middle East, can shift suddenly. If the training does not adjust quickly enough, it may not match what Sailors need now. Sundström and Svärdsten (2026) taught that strategic planning has to be linked to control tools, performance measures, and daily action. That applies to training, a SWOT that never changes is just paperwork, but a SWOT that drives preparation, scenarios, and after-action reviews becomes a leadership tool. In that sense, SWOT can connect the plan, the classroom, the scenario, and the final learning result.

            The second way I can utilize SWOT is for my own professional growth. I can assess my personal strengths, such as military leadership experience, operational credibility, and ability to communicate with Sailors in a realistic way. I can also be honest pertaining to weaknesses, such as areas where I need to update technical knowledge, learn new systems, or adapt to new training methods. Opportunities include continuing my MBA, completing this capstone, and using strategic planning tools in military-related work and future teaching or leadership roles. Threats include changing technology, artificial intelligence (AI), advancing warfare, budget constraints, and the possibility that old methods are not adequate in the new operating environments. Teixeira da Silva and Tsigaris (2025) displayed that SWOT can be used to compare human judgment with AI analysis, which reminds me that AI can assist planning, but it cannot replace leadership experience or judgment. SWOT is not simply an academic model. It is a practical tool I can utilize before training events, during team planning, after-action reviews, and even in my own career planning. It allows me to think before acting, focus resources on mission requirements, and prepare for risk. Thanks!

    References:

    Greene, J. M. (2026). Strategic planning. Salem Press Encyclopedia.

    Gürel, E., & Tat, M. (2017). SWOT analysis: A theoretical review. Journal of International Social Research, 10(51), 994–1006.

    Sundström, A., & Svärdsten, F. (2026). Modes of strategic control: Shifting dynamics between planning and control tools in strategy implementation. Public Management Review, 28(4), 1062–1086.
    [https://doi.org/10.1080/14719037.2025.2492299](https://doi.org/10.1080/14719037.2025.2492299)

    Teixeira da Silva, J. A., & Tsigaris, P. (2025). Would artificial intelligence, like ChatGPT, be a good “peer” reviewer in academic publishing? A human versus AI-based SWOT assessment. Journal of Scholarly Publishing, 56(1), 79–103.
    [https://doi.org/10.3138/jsp-2024-0001](https://doi.org/10.3138/jsp-2024-0001)

    **Mary Jane**

    One strategic planning concept I can start using in my professional career now is the Balanced Scorecard. I like this concept because it looks at performance from more than just a financial point of view. Instead of only asking whether an organization is making money, the Balanced Scorecard also considers customers, internal processes, and learning and growth. That matters because a company or department can look good financially in the short term while still having problems with employee development, customer satisfaction, or inefficient processes. Madsen (2025) explains that the Balanced Scorecard connects financial and nonfinancial measures, which makes it useful for evaluating overall performance and supporting strategic decision-making.

    This is something I could use in almost any professional setting because it helps organize goals in a more practical way. For example if I were working in operations, HR, or management, I could use the Balanced Scorecard to track whether the team is meeting performance goals, improving processes, supporting employees, and creating value for the organization. It also helps prevent tunnel vision because it forces leaders to look at different areas of performance instead of focusing on only one metric. I think that the Balanced Scorecard is useful because it turns strategy into something measurable and easier to manage in daily operations.

    Reference

    Madsen, D. Ø. (2025). Balanced scorecard: History, implementation, and impact. *Encyclopedia, 5*(1), 39.
    [https://doi.org/10.3390/encyclopedia5010039](https://doi.org/10.3390/encyclopedia5010039)

    **## WeekTwoDiscussionRepliesHM.docx**

    Reply to the TWO students discussion posts. Min of 75 word each with references.

    **Cee Harris**

            Strengths, Weaknesses, Opportunities, and Threats (SWOT) analysis is the strategic planning concept I can start utilizing in my professional career. I enjoy this tool because it is simple, direct, and practical, but it forces disciplined thinking. SWOT separates what is internal from what is external: strengths and weaknesses are inside the organization, while opportunities and threats come from the outside environment (Gürel & Tat, 2017). For me, that is valuable because it prevents leaders from just guessing, reacting, or making decisions based on emotion. In my current profession, we train active-duty personnel, and that mission requires more than good intentions. It requires understanding what we do well, our limits, what opportunities we can employ, and what external threats could affect the training audience. Greene (2026) taught that strategic planning is a process linked to the mission, vision, values, and long-term goals. SWOT assists that process because it provides leaders with a clear picture. Instead of saying, “we need better training,” SWOT facilitates whether the issue is instructor experience, time constraints, schedule control, trainee readiness, or changes in the real-world threat. That makes the conversation useful and professional. It also gives the team a shared language, so the discussion is not personal opinion only, but it becomes a structured review of mission readiness and execution risk.

            I can apply SWOT to my daily decision-making and training preparation. One strength is the expertise around me: our team includes prior military professionals with various backgrounds, operational experience, and leadership styles. That is an advantage because we are not teaching from theory, but we are passing along our experience and experiences to Sailors who potentially could utilize that knowledge in real situations. Another strength is our ability to connect with active-duty personnel because we understand the culture, tempo, and mission obligations. As for weaknesses, we do not control the training schedule, and time is often the limiting factor. Sometimes we have a short window to deliver material that is necessary to be practiced, reinforced (sets and reps), and assessed over time. Now to the opportunities, which are significant: we get active-duty Sailors ready to think, respond, and operate. We also are able to share lessons learned from our own careers and assist the next generation in avoiding mistakes. The threat is we do not know the experience level of the audience, so standard briefs potentially could be too basic or advanced. Also, the current world situation, including activity in the Middle East, can shift suddenly. If the training does not adjust quickly enough, it may not match what Sailors need now. Sundström and Svärdsten (2026) taught that strategic planning has to be linked to control tools, performance measures, and daily action. That applies to training, a SWOT that never changes is just paperwork, but a SWOT that drives preparation, scenarios, and after-action reviews becomes a leadership tool. In that sense, SWOT can connect the plan, the classroom, the scenario, and the final learning result.

            The second way I can utilize SWOT is for my own professional growth. I can assess my personal strengths, such as military leadership experience, operational credibility, and ability to communicate with Sailors in a realistic way. I can also be honest pertaining to weaknesses, such as areas where I need to update technical knowledge, learn new systems, or adapt to new training methods. Opportunities include continuing my MBA, completing this capstone, and using strategic planning tools in military-related work and future teaching or leadership roles. Threats include changing technology, artificial intelligence (AI), advancing warfare, budget constraints, and the possibility that old methods are not adequate in the new operating environments. Teixeira da Silva and Tsigaris (2025) displayed that SWOT can be used to compare human judgment with AI analysis, which reminds me that AI can assist planning, but it cannot replace leadership experience or judgment. SWOT is not simply an academic model. It is a practical tool I can utilize before training events, during team planning, after-action reviews, and even in my own career planning. It allows me to think before acting, focus resources on mission requirements, and prepare for risk. Thanks!

    References:

    Greene, J. M. (2026). Strategic planning. Salem Press Encyclopedia.

    Gürel, E., & Tat, M. (2017). SWOT analysis: A theoretical review. Journal of International Social Research, 10(51), 994–1006.

    Sundström, A., & Svärdsten, F. (2026). Modes of strategic control: Shifting dynamics between planning and control tools in strategy implementation. Public Management Review, 28(4), 1062–1086.
    [https://doi.org/10.1080/14719037.2025.2492299](https://doi.org/10.1080/14719037.2025.2492299)

    Teixeira da Silva, J. A., & Tsigaris, P. (2025). Would artificial intelligence, like ChatGPT, be a good “peer” reviewer in academic publishing? A human versus AI-based SWOT assessment. Journal of Scholarly Publishing, 56(1), 79–103.
    [https://doi.org/10.3138/jsp-2024-0001](https://doi.org/10.3138/jsp-2024-0001)

    **Mary Jane**

    One strategic planning concept I can start using in my professional career now is the Balanced Scorecard. I like this concept because it looks at performance from more than just a financial point of view. Instead of only asking whether an organization is making money, the Balanced Scorecard also considers customers, internal processes, and learning and growth. That matters because a company or department can look good financially in the short term while still having problems with employee development, customer satisfaction, or inefficient processes. Madsen (2025) explains that the Balanced Scorecard connects financial and nonfinancial measures, which makes it useful for evaluating overall performance and supporting strategic decision-making.

    This is something I could use in almost any professional setting because it helps organize goals in a more practical way. For example if I were working in operations, HR, or management, I could use the Balanced Scorecard to track whether the team is meeting performance goals, improving processes, supporting employees, and creating value for the organization. It also helps prevent tunnel vision because it forces leaders to look at different areas of performance instead of focusing on only one metric. I think that the Balanced Scorecard is useful because it turns strategy into something measurable and easier to manage in daily operations.

    Reference

    Madsen, D. Ø. (2025). Balanced scorecard: History, implementation, and impact. *Encyclopedia, 5*(1), 39.
    [https://doi.org/10.3390/encyclopedia5010039](https://doi.org/10.3390/encyclopedia5010039)